About Us


Delivering Quality Coating Solutions Distinctively

When our founder, Andrew Vogel, saw the need for high-quality paint to coat northwest Iowa's creameries, the idea of the Vogel Company was born in 1926. Soon, he began producing a variety of paints for home and industry. The mission was simple, exceed customer's expectations by delivering a quality solution, and we carry on this tradition today.

Delivering

Fullfilling Our Commitments

Our customers count on us, and we won't let them down. Through our dedicated store and factory personnel, our customers can rely on us to fullfil our commitments in providing their business the best.

Quality

Exceeding Customer Expectations

Our state-of-the-art laboratory facilites ensure we maintain high standards outpacing the industry. Our intense customer focus allows us to exceed their expectations.

Coating

Investing in Innovation

Paint has rapidly evolved into a diverse mix of coating technologies. We continually invest in innovation to provide our customers the cutting-edge in powder coating, heavy-duty protective coatings, traffic marking coatings, and architectural coatings.

Solutions

Creating Long-Term Value

We carefully listen to our customer's wants and needs. After we fully understand, we use our vast coating experience to craft an answer that creates long-term value.

Distinctively

Unique Through and Through

Our customers often call us unique, and we are continually humbled by their loyalty. We are a family owned company deeply committed to our customers and employees. We care about our communities we serve, and we want our customers to succeed.